| We've been there. |
| We grew up in newspapers. Rolled our own film, black and white, of course. Got border tape and strips of copy stuck to the soles of our shoes. Dug through stacks of Metro books for just the right pieces of clip art. |
| We reminisce, too. |
| Back then, advertisers came to us. Despite the gritty, labor-intensive nature of the business, publishers in an earlier generation enjoyed a comfortable reality: Three times as many people read their newspaper as didn't and advertisers depended on newspapers to reach their customers. |
| We know things are different now. |
| Somewhere along the way, the whole world changed. People download breaking news, basketball scores and movie listings from their cell phones. Giant retailers email circulars directly to their customers. Local merchants struggle to compete, just like local newspapers. |
| We want to help. |
| We can help you make sense of the present and the future, without generating a thick report oozing with strategies, assorted buzzwords and unrealistic expectations. We adapt our expertise and methods to your unique situation: history, position in the community, "special" market conditions, quirky staff members, available resources, things like that. Then we work with you to get the job done. |
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